About us
iGlow was founded in 2014 by Natasha Green, a seasoned PR & communications expert who is driven to identify and spotlight what definitively makes your business glow, and to enthusiastically share that with the world! iGlow specialises in integrated PR services from the development stages through to the production of impactful campaigns for niche, luxury, emerging and specialist brands and businesses. Her experience spans major global and household-name brands.
Anchored by Natasha’s specialised knowledge, which was polished in the ultra-competitive and ever-evolving retail & beauty industries, iGlow flourishes from her brand-building experience, which has equipped her with an ability to read the health & beauty market from an independent and objective perspective. With an exclusive focus on beauty, health, wellbeing and aesthetic medicine, Natasha is a professional and conscientious strategist with a proven track record.
Essential to her approach is a robust work ethic to fully deliver on promises and expectations.
Teamwork makes the dreamwork
With her spirited, formidable approach and sharp instincts, Chloë tackles it all with infectious enthusiasm and aplomb – while being constantly curious about wellness trends and transformative brands!
iGlow is well-connected with exceptional specialists – from web developers, photographers and videographers to social media, talent liaison and SEO experts, UX consultants and more – ensuring our clients have access to a complete ecosystem of expertise when needed.
Previous & PRESENT
Experience
With over 20 years in the field, we’ve accumulated extensive experience across the beauty and wellness landscape. The examples featured here offer a glimpse into our proud moments and core specialisms.
Soothe
UK launch campaign for Soothe (the largest on- demand massage company, globally!)
OneWelbeck
PR strategy and campaign activation for OneWelbeck, London's most advanced private hospital.
Darphin
Execution early PR and Marketing strategy and activity for skincare brand, Darphin. Spanning National and Regional markets.
Delo RX
PR strategy and campaign activation for Delo Rx's revolutionary cosmeceutical skincare brand, specifically formulated for adult breakout-prone skin without compromising anti-ageing benefits.
Eudelo
PR strategy and campaign activation for Dermatologist Dr Stefanie Williams and her Eudelo clinics; multi-award-winning aesthetic dermatology, pioneering regenerative treatments.
Dr Sohère Roked
Strategy and activation of PR campaign and commercial collaborations for Dr Sohère Roked - hormone health & integrative medicine services and public profile.
Dr Maryam Zamani
PR strategy and CAMPAIGN activation for Dr Maryam Zamani’s flagship London clinic, treatments and public profile.
The Well
PR strategy and campaign activation for The Well, Notting Hill’s iconic super clinic, fusing cutting-edge aesthetic technology with holistic wellness therapies under one roof.
Emma Wedgwood Aesthetics
PR strategy and campaign activation for Emma Wedgwood Aesthetics’ natural facial balance expertise, precision aesthetic treatments and holistic approach to regenerative skin medicine.
How We Work
Strategic
PR Planning
Comprehensive communication strategies from concept to launch for emerging and established brands.
Event
Management
Curating bespoke press events, product launches and experiential marketing activations
Awards
Strategy
Identifying opportunities and managing submissions to enhance credibility and industry recognition
Media
Relations
Leveraging established relationships with top-tier beauty and wellness journalists to secure impactful editorial coverage
Brand Positioning & Messaging
Crafting compelling narratives that genuinely represent your expertise and unique value proposition
Expert
Profiling
Building thought leadership and industry authority for medical professionals and wellness practitioners
Campaign Development & Activation
End-to-end campaign management from initial brief through to measurable results
Talent, Influencer & Brand Partnerships
Connecting brands with relevant content creators, industry advocates, and strategic collaborators for authentic endorsements and commercial growth
Behind the scenes
EUDELO, CHELSEA
Launch of Eudelo’s new location in Chelsea with 16 high-profile with 16 high-profile press attendees including Daily Mail, Good Housekeeping, Tatler, Telegraph and Sloane Square Magazine.
The Clinic by Dr Maryam Zamani
Launch event for new treatments at The Clinic by Dr Maryam Zamani with beauty press; Including Financial Times, Harrods Magazine, Get the Gloss and Daily Mail Inspire.
*Images by Christopher Vallis
Morning Metamorphosis
MZ Skin
Face Restoration
Recognition & Influence
Awards
Recent years have seen iGlow clients consistently recognised across the industry's prestigious competitions. Multiple product wins at the Top Santé Beauty Awards demonstrate our tenacity to position cosmeceutical brands for maximum impact, whilst our clinic clients have secured victories including Best Small Business at the Kensington, Chelsea & Westminster Business Awards, exemplifying our strategic approach to broader recognition. Beyond product accolades, we've facilitated coveted judging positions for clients on panels including the Marie Claire Skincare Awards and Woman&Home Skincare Awards, naturally positioning them as industry tastemakers. Our aesthetic medicine specialists regularly feature as finalists and winners across the Aesthetic Medicine Awards, Aesthetics Awards and Safety in Beauty Awards, cementing their authority in an increasingly competitive landscape.
Editorial
Strategic media relations consistently deliver placement across the UK’s most influential publications. Recent months have seen our clients featured in Vogue's beauty reports, profiled in Financial Times HTSI, and quoted as experts across Telegraph lifestyle coverage. From product recommendations in Elle and Marie Claire to clinic spotlights in Tatler and Harper's Bazaar, we secure the editorial real estate that matters. Our practitioners regularly appear in Sheerluxe's treatment guides, whilst consumer titles including the Daily Mail, Hello! and Stylist amplify their expertise to wider audiences. This sustained editorial presence builds the credibility that transforms practitioners into household names and elevates products from niche discoveries to must-have staples.
Credibility
Lasting industry influence extends far beyond single editorial hits. Our clients feature repeatedly in prestigious annual guides including Tatler's Cosmetic Surgery Guide, Hello!'s Aesthetics Guide, and Country & Townhouse's definitive practitioner roundups. This consistent recognition reflects deep relationships cultivated with key journalists and industry gatekeepers over decades. We've positioned clients as sought-after conference speakers at CCR, ACE industry events, The Sunday Times Literature Festival and Professional Beauty Show, establishing them as thought leaders whose opinions shape industry direction. Strategic partnerships with complementary businesses unlock collaboration opportunities that elevate campaigns beyond traditional PR, creating the multi-faceted visibility that builds unshakeable professional reputations.
Get in Touch
- natasha@iglowltd.com
- 07933 228 452